The attitude of “I’m a business owner, and I do what I want.” is devastating to a business. Having “It’s my party” play in your head is quick way to destroy the image of your business. So why do so many business owners fall into that trap? I am getting ready to rant a little, […]
Apple gave me the finger in 2014
December 31, 2014 By 12 Comments
A corporate takeover or a home invasion; which scenario is worse? It makes no difference to this business giant. I have recently been enlightened with Apple’s “methods” of taking over an individuals freedom and right to choose. They have designed their products in a way that makes you rely on them, but when they fail, […]
Ain’t too proud to beg – Community Exploitation
December 11, 2014 By Leave a Comment
“I don’t beg for publicity; I deserve to exploit the community because of everything I do.” Does this sound familiar to anyone? There is a clear distinction between cross promotion, self branding, and unscrupulous exploitation. Society and businesses become more dependent of the online community every day. As a result the individuals of organizations also […]
Beware the Corporate Gatekeeper – Matt Carnaghi
November 13, 2014 By Leave a Comment
Beware the gatekeeper is a common theme in business to business sales. Everywhere you look, there is a new list or method, such as “The 7 Strategies For Getting Past Gatekeepers“, or “10 tips for getting past the gatekeeper“, etc. Beware all of these all in one methods of circumventing the gatekeeper. Do these sound […]
