A Super Ad

The Super Bowl is coming. Will your ad be seen? Sunday, February 7th, one television station will capture the attention of over 100 million viewers. Some will be watching to legitimately cheer on their teams (Broncos or Panthers). Some will be tuning in for social convention – and because it is a reason to have a get […]

Ain’t too proud to beg – Community Exploitation

“I don’t beg for publicity; I deserve to exploit the community because of everything I do.” Does this sound familiar to anyone? There is a clear distinction between cross promotion, self branding, and unscrupulous exploitation. Society and businesses become more dependent of the online community every day. As a result the individuals of organizations also […]