Storytelling vs Call To Action Commercials For Small Businesses

STORYTELLING VS CALL TO ACTION COMMERCIALS If you had the opportunity to watch some commercials lately, you probably have seen two different types of commercials. One that tells a story or one that is asking you to buy something (Call To Action). As a business owner you should be aware of how video can benefit your […]

Patience Is Social Media

Are you new to your social media feeds and still don’t have over 100 followers? Don’t worry, you’re not alone. Social media isn’t an overnight thing. In fact, unless you already have a well-known business, a big time name supporting you, or can get Kanye West to follow you on Twitter, you won’t reach instant […]

Kick Start Your Company’s Presence on LinkedIn

“What’s the point of having a LinkedIn company page if I have a Facebook page?” You’d be surprised at how narrow minded most businesses are when it comes to social media. In the eyes of many, Facebook is all they see and know. When reality they should be researching the possibilities of each social network and […]

The Twists and Turns of Today’s Career Path

Some of us start out with an idea of what we want to do, others of us are driven by what seems like some innate passion, and others of us go into our professional lives with no clue as to what to do. I always envied those who knew the exact path to their dream […]