video Archives - Harness Digital Marketing

Making the Most Out of Instagram’s New Updates

It’s been a busy month for the folks at Instagram. The social media network has added a couple cool new features. These changes can benefit all users of the popular platform.   Instagram Live gives users a chance to connect with their followers on a new level. The platform reminds me of Periscope and Facebook […]

Instagram Algorithm: How Does It Affect You?

What You Need To Know About the Instagram Algorithm On Tuesday, March 15th, Instagram (owned by Facebook) decided to adopt the model that Facebook uses and implement an algorithm to filter all the massive content you receive in your feed daily. If you are like me and like #craftbeer, then maybe you will see more […]

Storytelling vs Call To Action Commercials For Small Businesses

STORYTELLING VS CALL TO ACTION COMMERCIALS If you had the opportunity to watch some commercials lately, you probably have seen two different types of commercials. One that tells a story or one that is asking you to buy something (Call To Action). As a business owner you should be aware of how video can benefit your […]

Digital Marketing For Your Business – Social Media

Created in conjunction with WSIU & PBS for Start-Up Harness TechED’s Social Media Management Services can help you by: Selecting the appropriate social media platforms to reach your potential customers Creating an editorial calendar to publish relevant and engaging content Determining the best times to post on social media networks for highest visibility Interacting with […]