Black Friday Marketing – 5 Content Ideas

5 Black Friday Content Ideas Black Friday marks the beginning of the shopping season (or at least it use to). Many businesses begin offering sales and deals weeks before Thanksgiving, starting with Veterans Day. With so many places to shop and buy merchandise, businesses should be asking themselves, “Why should someone shop with me?” As […]

Fake Followers or Field of Dreams

Having a large amount of followers on social media may look great, but beware of fake followers, otherwise known as bots. Just Like My Page You may have the mindset of “if you just like my page, then other people will come too.” Now if we all lived within the fantasy of a movie then […]

Pokemon Go – Capitalizing on the Movement

I’m sure by now you’ve heard the stories – people stopping traffic, people getting mugged, all the craziness that surrounds the new Pokemon GO game movement. But all of this hectic fandom may be the perfect opportunity for your business! Social Announcement Is your target audience wandering around town with their noses jammed into their phones […]

But It’s Not What I Like!

It’s the biggest complaint in the marketing world – business owners telling marketers and ad teams “it’s not what I like” or “I wouldn’t buy from that.” Yes, business owners have to like their marketing strategy to an extent. They have to be comfortable with it, it has to provide their voice, it has to represent […]