Brace yourselves, folks. We’re in the midst of one of the biggest celebrations in global communications. June 30th is World Social Media Day, and Harness Digital Marketing is here for it. You may be saying, “Don’t you guys celebrate social media everyday?” …You’re right, we do. Whether you realized social media had a holiday of […]
Fake Followers or Field of Dreams
June 23, 2017 By Leave a Comment
Having a large amount of followers on social media may look great, but beware of fake followers, otherwise known as bots. Just Like My Page You may have the mindset of “if you just like my page, then other people will come too.” Now if we all lived within the fantasy of a movie then […]
Do You See Me Now: My Review of Snapchat Spectacles
June 9, 2017 By Leave a Comment
Snapchat Spectacles are the latest in clothing and wearable technology to hit the market. I had my first experience with Snapchat Spectacles at #MDMC17 in St. Louis with the Harness Digital Marketing Team. One of the presenters, Chris Strub, was a presenter and it just so happened […]
When Consumers Get Social: Are You Listening?
May 17, 2017 By 1 Comment
“If we post it, they will come.” Seems like a pretty easy social media strategy, right? If you’re conditioned to the “tried-and-true” ways of marketing (hello, billboards and TV commercials), you’re used to building an ad, displaying it to the public, and anticipating a flood of customers. It’s no wonder many businesses believe this is the […]
