That New Fangled Twitter Thing

OK, so Twitter is not exactly new, but it is for the advertising world. As businesses move to social media, they are starting to dip their toes into Twitter. So what exactly is Twitter? Why does your business need to be on it? There is one major thing that I hear when I talk about […]

The First Impression – Your LinkedIn Profile Photo

You meet someone for the first time. What is the first thing you notice? Their appearance. It is easy to make our assumptions by how one presents themselves without actually knowing anything about them at all. It sounds horrible, but it’s the truth. Making that first impression really matters even in the social media world, especially on LinkedIn. […]

Don’t Let Your Tweet Fumble During The Super Bowl

While many eyes will be glued to the TV this Sunday for the Super Bowl, many will be glued to social media too. I will admit my interest in the actual game is minimal. From a social media standpoint though it will be worth watching just for the mere entertainment value. Just this past weekend I […]

I Hate Your Business, So What?

We all have them – those mean, nasty customers that are hard to please. Some of them even seem like they do everything they can to make sure you don’t please them. So what happens when that customer makes their way online to review your business? What do you do when that “one-star” review pops up […]