Harness Digital Marketing – So Why The Name Change?

This coming October marks 2 years that Harness TechED (NOW Harness Digital Marketing) has been working with businesses on digital marketing. I have been blessed with a phenomenal team, great business partnerships, and an incredibly supportive family (Love you Beth and Snuggle Bunny). So, why the name change? When I originally started out, I did […]

Picture It – Your Business’s Profile Image!

Your business is on every social media platform known to man! Congrats! Now, what? Before you come up with totally awesome creative content, before you invite everyone under the sun to like your page, even before you start begging for phone calls and website clicks, you need one major thing – a profile picture. Just […]

That New Fangled Twitter Thing

OK, so Twitter is not exactly new, but it is for the advertising world. As businesses move to social media, they are starting to dip their toes into Twitter. So what exactly is Twitter? Why does your business need to be on it? There is one major thing that I hear when I talk about […]

Ain’t too proud to beg – Community Exploitation

“I don’t beg for publicity; I deserve to exploit the community because of everything I do.” Does this sound familiar to anyone? There is a clear distinction between cross promotion, self branding, and unscrupulous exploitation. Society and businesses become more dependent of the online community every day. As a result the individuals of organizations also […]