Why Education Needs to be a Part of Your Social Media Strategy

With 1.86 billion people on Facebook alone, it seems that everyone and their grandmother is on social media. Millions of users are posting, tweeting, snapping, and ‘gramming their everyday lives, and some people seem to do it better than others. This universal use of social media leads many business owners to have the misconception that […]

Score a Social Media Touchdown on Super Bowl Sunday

Last year, 111.9 million people tuned in for the Super Bowl, an event ingrained into our American culture and tradition. Some die-hard fans watched to cheer on their team. Some were less interested in the sport and more interested in the halftime entertainment. Others just came for the food. While the Super Bowl is a […]

Illinois Updates Social Media Legislation

We all want engaged employees and team members, but a new Illinois Legislative Law prohibits employees and bosses from requiring or asking their employees to engage on their employer’s business social media accounts. Those of us that understand how social media truly works (Pyramid Scheme) know the value of having people like, share, tweet, and […]

New Year’s Resolutions for Your Social Media

It’s a new dawn, it’s a new day… are you feeling good about 2017? New Year’s Eve, and the days surrounding it, are some of my favorite days of the year. Everyone has the opportunity to start fresh and turn the upcoming year into anything they want it to be. From fitness to finances, your […]