Pokemon Go – Capitalizing on the Movement

I’m sure by now you’ve heard the stories – people stopping traffic, people getting mugged, all the craziness that surrounds the new Pokemon GO game movement. But all of this hectic fandom may be the perfect opportunity for your business! Social Announcement Is your target audience wandering around town with their noses jammed into their phones […]

Poking The Pokemon Go Phenomenon

Poking The Pokemon Go Phenomenon Are you an Antagonist, a Comedian, or a Sidekick on Social Media Comments? Recently I did one of my social media experiments on Facebook that dealt with the Pokemon Go phenomenon. Let me first preface that I do these experiments to prove a point and to gather information on how facebook’s […]

To Emoji or NOT to Emoji (UPDATED)

To Emoji or NOT to Emoji Those of you that are close to me know that I HATE, LOATHE, and DESPISE emojis. I can’t find a single moment in my life that can explain this, other than it might stem from my inner Sheldon Cooper. It is impossible to share or experience emotion through text. […]

Goodbye

As I prepare for my new journey at the University of Missouri, my time in Southern Illinois, and more specifically, at Harness Digital Marketing, has come to an end. It’s amazing how much time flies and time at HDM sure has flown. I’ll never forget my first day at the office: scared, unsure, and a […]