Bracket Business: Winning the Whole Thing

Is Your Business in the Tournament? Many individuals are currently distracted with the NCAA College Basketball tournament. Instead of being distracted, this can be an opportunity for owners to get into the bracket business. Take some time during March Madness to evaluate the position of your business with your competition. The first thing that you need […]

From Classrooms to Clients

My Transition From a Student to a Professional When I graduated from Southern Illinois University last May, I was ready to conquer the world. I had reached the point that I had been working towards for 4 years. I was ready to apply the advertising skills that I had learned to a real world job. […]

Real Time Support for a SIU Student Athlete

When you’re a student athlete, you’re the face of the university. While performing and competing, you become a role model to people of all ages. You become a local celebrity that people can be proud of. Fans start to know your name and recognize your face, whether you know who they are or not. Social […]

4 Ways Social Media Can Land You A Job

Millennials get a lot of flack. We’re told that we spend too much time on our phones. People complain that we’re too interested in our next status update, checking our Instagram feed, or using the right filters and hashtags. But what if this tech-savvy, knack for social media, can prove these critics that what we’re […]