Did You #SharkWeek? – Shark Week Marketing

One of the largest annual television events began Sunday, August 10. That’s right, Shark Week from Discovery Channel kicked off its 27th year! In 2013, nearly 29 million people tuned in at some point to watch part of the great event¹. It was the highest-rated franchise among 18-to-49-year-old guys at the time, even beating NFL […]

3 Questions to Ask When Planning a Small Business Facebook Promotion

So, you want to host a Facebook promotion. You’ve heard they’re great for getting more likes. You’ve heard they can increase interaction on your page. You’ve heard they can, well, promote your business. And they can do all of those things. But, only if you do them right. An effective Facebook promotion starts with a […]