Shut Your Facebook!

It is the quintessential social media site, and almost every business owner has one (though every business should have one), but are you using yours correctly? At what point is it time to cut off your Facebook ties and hand it over to someone else? Try this quiz to see. Do you have a business page […]

Business Owners, Are You In The Bottle?

It is a classic question all business owners need to ask themselves – what side of the bottle are you on? Are you on the inside looking out, or the outside looking in? Almost all of your customers are the latter of the two. Most of them do not know what you know about your business […]

Did You #SharkWeek? – Shark Week Marketing

One of the largest annual television events began Sunday, August 10. That’s right, Shark Week from Discovery Channel kicked off its 27th year! In 2013, nearly 29 million people tuned in at some point to watch part of the great event¹. It was the highest-rated franchise among 18-to-49-year-old guys at the time, even beating NFL […]