Score a Social Media Touchdown on Super Bowl Sunday

Last year, 111.9 million people tuned in for the Super Bowl, an event ingrained into our American culture and tradition. Some die-hard fans watched to cheer on their team. Some were less interested in the sport and more interested in the halftime entertainment. Others just came for the food. While the Super Bowl is a […]

New Year’s Resolutions for Your Social Media

It’s a new dawn, it’s a new day… are you feeling good about 2017? New Year’s Eve, and the days surrounding it, are some of my favorite days of the year. Everyone has the opportunity to start fresh and turn the upcoming year into anything they want it to be. From fitness to finances, your […]

How to Spread Christmas Cheer on Social Media

Oh, the holidays. A week ago, we stuffed ourselves with turkey and pumpkin pie, while expressing gratitude for family, friends, and the sheer fact that pie exists. As soon as the food settled, the excitement for Christmas immediately began. With the excitement of gift giving, it’s a no brainer that this season is a lucrative […]

How Social Media Has Transformed American Politics

After all of the grueling, dramatic months we’ve endured leading up to this point, Election Day is officially over. Yesterday, millions of people fulfilled their patriotic duty and made their voices be heard in voting for our next president. No one can deny that this race was a historic one, and rightly so, for plenty of […]