4 Ways to Get the Email Click

How is your email marketing campaign going? I see it. You. The “Company.” Emailing my “Monthly Newsletter” #253. Trust me, my filter box is full of them. And also trust me, I’m not the only one not opening it. So how CAN you get me, or anyone else for that matter, to not just hit […]

Email Marketing Etiquette

You’ve decided to use email marketing for your business. Where do you begin? First, it’s important to understand the purpose of a newsletter. While it is a great way to reach out to your customers without spending a lot of money, it is also a large responsibility. It is more than just putting an email […]

The Ugly Sweater of Email Marketing

This time every year, millions of Americans have the opportunity to wear the most “hideous” sweaters known to man. Why? For the simple pleasure of enjoying the embarrassment of themselves. The Ugly Sweater parties are a reminder of a lost art of sequins, felt, and the smell of moth balls. As uncomfortable as the sweaters […]