The Commodity of Trust

The True Weight of Trust The phrase “commodity of trust” may cause some confusion to some individuals. A commodity is something to be traded, and trust is something to be earned. I hope that the picture is beginning to become clear on how these two things are intertwined. Now, lets imagine that trust is a […]

5 Tips To Brand and Market Yourself at a Conference

5 Tips To Brand and Market Yourself at a Conference The Harness Digital Marketing team is attending the Midwest Digital Marketing Conference (MDMC) this week in St. Louis. Some businesses look at a conference as a way to get away from the office, but there is much more to them than just attending. At the […]

Pinterest: The Underdog of Social Media Marketing

When people think about incorporating social media into their marketing package, the first sites that come to mind are Facebook and Twitter. As a digital media specialist, I can tell you that Facebook is very popular amongst business owners because it’s the most familiar. However, you could be missing out on one very important marketing […]

5 Facebook Features Your Business Needs To Know About

If you didn’t already catch on that Facebook is aiming to be the one-stop-shop of social platforms, look again. With so many features on Facebook already, and many more to be added, it can be hard to keep up with all of the new updates. Keeping up with these new features is vital for your […]